Alo Yoga, the premium Los Angeles-based activewear brand, sought an event florist who could design, create, and install bespoke floral arrangements for its flagship store on Regent Street. The floral design would decorate the 10,000 sq. ft. store, showcasing its full range of high-performance apparel and wellness products.

Our expert event florists carefully chose an assortment of medium plants, such as the Monstera and banana plants, to be strategically placed throughout Alo's store. With their unique split leaves and vibrant green hues, these plants added a touch of the tropics, bringing a distinct visual interest and a sense of exotic luxury to the store space.

We incorporated large Birds of Paradise and palms to enhance the sense of grandeur. The bold architectural leaves added a dramatic flair, while the palms exuded a timeless elegance. These plants were creatively positioned to draw the eye upwards, creating a verdant canopy effect and a grand, elegant atmosphere within the store.

As a key element of our floral design, we used extra-large Kentia palms as impressive focal points. Their towering presence not only added a sense of scale and luxury but also made a bold statement, reinforcing the lush, tropical theme of the installation.

In addition to the greenery, we added floral arrangements featuring white hydrangeas and eucalyptus to infuse the space with elegance and sophistication. Large vases on the desks featured these blooms, providing a fresh, refined touch to the main transaction areas. These arrangements mirrored each other, creating a cohesive look.

Smaller versions of these floral arrangements were placed on the small tables, ensuring every corner of the space maintained a consistent and elegant aesthetic. They added a light, airy feel that balanced the lush greenery of the larger plants.

The installation's centrepiece was a fresh, deconstructed arch made primarily of tropical foliage. This stunning installation was a beautiful entrance, tying the theme together and reinforcing the store's vibrant, tropical feel. The arch provided a memorable first impression and enhanced the overall immersive environment.

Our installations for this store successfully created an inviting, immersive atmosphere that reflects the brand's commitment to wellness and style. Through carefully selected plants and thoughtfully arranged flower arrangements, we transformed the space into a verdant oasis that perfectly aligned with Alo’s aesthetic vision.